Be More Efficient with Self-Ordering Restaurant Technology
Posted: Feb. 15, 2019
With a , self-ordering technology is easy to integrate. See which technologies to use and how they can help your restaurant become more efficient.
Perfect for fast-casual restaurants, kiosks are the latest self-ordering restaurant technology to increase efficiency and profits.
Here’s how: At stand-alone touch screens, customers can browse the menu, customize orders, and pay for meals. Upselling and cross-selling options are also present, and because of how easy it is to use kiosks, customers tend to order more, increasing profits.
One of the key points of using a kiosk system is that there is no lag time between when the order is placed and when the kitchen receives the information. Immediately, the BOH gets the order and can start working on the food. Out front, the FOH concentrates on giving great customer service, keeping the space and tables clean, and ensuring that guests get all that they need.
Set-up costs are also low. Restaurant POS systems like the Lavu Kiosk system are designed for affordability and customization. Because the kiosk technology becomes responsible for the order processing part of the business, restaurants can focus more on operations and the customer experience—it’s a win all-around.
Giving guests the opportunity to order off your menu online is the future of modern food service. Not only is the trend something that will draw new customers, but it will also improve your sales for several reasons.
Many restaurants have begun integrating online ordering systems to their websites for a few reasons—seamless ordering styles, more opportunities for up-selling, order accuracy—and most especially, because customers are asking for it.
Online to-go ordering gives restaurants maximum control over the way customers order food. In turn, customers have total control over their order. It’s easy, fast, and efficient. The risk of human error by servers is also removed, and customers can give clear instructions of what is wanted.
Like the kiosk system, once an online order is placed, the kitchen instantaneously receives the order and starts working on it. Out front, the hosts and serving staff are responsible for providing an all-around pleasant experience.
Online ordering is a superior way for restaurants to optimize their sales funnel. Since making it possible for consumers to order food online, TGI Fridays reported a 30% increase in sales. The development has encouraged the casual-dining chain to invest more in new restaurant technology.
A restaurant application gives restaurants unique options. For instance, for multi-location restaurants, you can leverage the device’s GPS to find the closest location to the user.
Customers can place orders through a secure credit-card payment processor, and you can even create a user profile so customers can save their information for fast repeat orders. Additionally, in-app ordering allows customers to make a multi-item order for many people under one name. Favorite meals can be saved, as well as favorite meals of friends, family members, and coworkers.
How Self-Ordering Technology Makes Your Restaurant More Efficient
There are several reasons why self-ordering technology improves your operations and boosts profits.
Menu Updates are Fast and Seamless
Adding new menu items to a printed menu takes times and resources; new menus must be ordered, costing time and money. In turn, your previously distributed menus become outdated. With an online ordering system, kiosk, or app you can update and add new menu items within a few minutes for free. You can also update your menu as often as you like to showcase specials.
Coupons and Advertisements Get More Eyes
When searching your site, an advertisement or catchy button can lead viewers to your online menu directly. Coupons and food specials are easy to feature so that they encourage guests to order more.
Give Great Customer Service
Without needing to serve a customer directly, your restaurant can focus all its resources on the order and its delivery. Customers will receive perfect orders ever time—a key element to building loyal patronage.
Orders Are Never Missed
Calling in is convenient for the customer, but your employees can be caught in a rush and miss a phone call. With orders getting sent directly through a kiosk, app, or website, every food order is received, no matter how busy your restaurant might be.
Increased Order Accuracy
Callers might have poor connections or the din in the dining room is too high to hear well—improve order accuracy with online food ordering.
With these elements in action, your restaurant sees an increase in revenue! Talk with a POS company about integrating online food ordering to your website.
Posted: Feb. 15, 2019 | Written By: Emma Alois
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It’s a fact: The quality of your restaurant’s POS system can mean the difference between profit and loss. Having the right POS solutions positively affects the functionality of every aspect of your business. From maintaining optimum customer care standards, to your ability to manage your inventory, effective POS can help your restaurant succeed beyond your wildest expectations.